Overall moodboard of the forms, colors and materials from ABSORB.
Floorplan of the Fashion Environment from ABSORB
This project was all about making a sustainable Fashion Brand and Environment. We created Absorb. A brand that focusses on the male student who loves gaming. This in combination with the key values of the sustainable denim brand: Mud Jeans. Absorb is a new sustainable, innovative brand that focusses on creating an interactive community for their new target group. We won the Best Sustainable Fashion Environment award for this project.